# Garen Armstrong — Scale. Lead. Serve. **Founder · Operator · Coach.** A serial entrepreneur who has launched and exited multiple companies while leading high-growth teams and scaling businesses — now coaching the next wave of founders who refuse to settle for ordinary. - Website: https://garenarmstrong.com - Contact: https://garenarmstrong.com/contact · garen@garenarmstrong.com - Based in: Kansas City metropolitan area, United States - 35 years in the arena ## About Garen I'm Garen Armstrong — a father, friend, serial entrepreneur, heart transplant survivor, and faithful servant to my community. I've started, grown, and exited multiple companies, and helped scale one of the fastest-growing roofing companies out of the Kansas City area as General Contractor with Shamrock Roofing & Construction. Everything I've built, I've built by investing in people — surrounding myself with talented, ambitious teams and helping each person chase their own purpose while we pursued a shared vision. I'm also a full-time father, a friend to all, and the founder of Roofs4Heroes, plus an active member of Cars4Heroes and Friends of Service Heroes. ## My story: a heart forged the hard way The playbook I follow wasn't written in a boardroom. It was forged the hard way. In 2016, a sinus infection spread to my heart. Within 45 days, my ejection fraction had dropped to 10%, and doctors implanted a HeartMate 3 LVAD to keep me alive. I was the first patient at the University of Kansas Hospital to receive it. I lived on batteries for three years, raising my three kids and leading my company, while waiting for a donor heart. There were complications, another infection, and in 2020 I landed in the ICU as COVID hit. Then the call finally came. After a successful transplant, I heard my own heartbeat again for the first time in three years. Five years and multiple open-heart surgeries later, I'm still here, and I don't take a day of it for granted. I advocate for the American Heart Association, founded Roofs4Heroes to help struggling veterans and first responders, and stay active with Cars4Heroes and Friends of Service Heroes. I speak openly about mental health in my industry, because monetary success isn't the measure of a life. I want to be remembered for my work ethic, my humility, and a life guided by faith. ## The portfolio: three companies, one playbook for scale From AI-powered operations to a national roofing brand to a venture studio — each business represents a different chapter in the art of building, leading, and multiplying impact. ### Trussi.AI — Co-Founder (AI & SaaS) An AI-powered operating system built to give service businesses the decision speed and intelligence of a Fortune 500 — without the overhead. Ask about becoming a Trussi Affiliate. ### Shamrock Roofing & Construction — Executive Director (National Operator) One of the fastest-growing roofing companies in the country, with 10+ locations, hundreds of employees, and a servant-leadership culture at the core. ### Mindspring Ventures — Founder & Principal (Venture Studio) A venture studio backing bold operators and mission-driven founders with capital, systems, and the hard-won lessons of multiple exits. ## Coaching: ready to scale without burning it down? If you've built something real — a team, a brand, a business doing seven or eight figures — and you're staring at the next level wondering how to cross it without breaking what's working, that's where I come in. I coach entrepreneurs and operators who are done reading the books and ready to actually execute. No fluff. No generic frameworks. Just the systems, decisions, and leadership moves that compound. Coaching is offered 1:1 and in groups, and I'm currently accepting founders. 1. **Operator-to-CEO transition** — Build the habits, delegation systems, and dashboards to stop working *in* the business and start working *on* it. 2. **Team & culture at scale** — Hire, align, and lead teams of 10 to 500+ without losing the culture that got you here in the first place. 3. **Exit-ready growth** — Positioning, metrics, and governance that make your business attractive to acquirers — or indispensable if you never sell. Apply to work with Garen: https://garenarmstrong.com/contact ## Speaking and media Garen has been featured in Forbes, national press, on the Shamrock Nation Tour, and in Family Office circles. He joined Arthur's Roundtable Show ("From Heart Transplant to a $70 Million Business") to talk resilience, rebuilding, and the future of the trades — from surviving heart failure to scaling a national roofing operation and backing technology like Trussi.AI. ## Insights - A Second Chance: What A Heart Transplant Taught Me About Running A Business At Scale — Forbes Communications Council, June 22, 2026 - Business Owners Don't Have To Wait For Better Software — Forbes Communications Council, June 5, 2026 - [The Unwritten Chapters: Embracing the Life That's Calling You](https://garenarmstrong.com/insights/letting-go-of-our-plans) — December 29, 2025 - 2026 Leadership: The Servant-Driven Blueprint — December 12, 2025 - Why Purpose-Driven Business is the Future of Entrepreneurship — November 28, 2025 ## Philanthropy Roofs4Heroes, Cars4Heroes, the American Heart Association (Garen chairs its 100th anniversary effort), the Donate Life Foundation, and the Put Unity in Community Scholarship. Details: https://garenarmstrong.com/philanthropy ## Elsewhere - LinkedIn: https://www.linkedin.com/in/garenarmstrong - Instagram: https://www.instagram.com/thegarenarmstrong - YouTube: https://www.youtube.com/@garenarmstrong - Facebook: https://www.facebook.com/garen.armstrong --- Other pages: [Contact](https://garenarmstrong.com/contact) · [Philanthropy](https://garenarmstrong.com/philanthropy) · [Insights](https://garenarmstrong.com/insights) · [Privacy](https://garenarmstrong.com/privacy) · [llms.txt](https://garenarmstrong.com/llms.txt)